From Beijing to Bourton on the Water and everywhere in between, events and meetings are being cancelled. Starbucks has cancelled the company’s annual shareholder meeting and is holding a virtual meeting instead. TED’s conference in Canada is not going ahead, postponed along with hundreds of other trade shows.

Google search analysis shows that interest in virtual meetings has reached record levels. Queries for ‘video meeting’ are 75% higher than a week ago and ‘video conferencing’ is also seeing increased search traffic. If they haven’t already, businesses are preparing to close their offices and ask people to work from home. The threat of coronavirus infection has resulted in the biggest socio economic and cultural experiment ever – virtual working implemented on a mass scale. To what extent can business life continue uninterrupted? Will virtual companies become the new normal now?

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